Coca-Cola® Releases Commemorative Championship Can to Celebrate the University of North Carolina National Title Run
CHARLOTTE, N.C., April 13, 2017
– In celebration of the University of North Carolina’s triumphant 2017 NCAA® Division I men’s basketball national championship win, Coca-Cola® is giving Tar Heel fans a refreshing way to savor the sweet taste of a title victory.
Today, Coca-Cola is unveiling a limited-edition commemorative 12-ounce can to honor the team’s accomplishment and celebrate with North Carolina fans. Available in six-packs, the Coca-Cola cans feature the Interlocking NC logo and salute North Carolina for its remarkable 2017 title run.
“Throughout the season, Coca-Cola has delivered Tar Heel fans delicious, ice-cold refreshment and the uplift they needed to cheer their team all the way to this special moment,” said Hager Rand, president, Durham Coca-Coca Bottling Company. “We value our longstanding partnership with the University of North Carolina Athletics and raise an ice-cold Coca-Cola to the Tar Heels men’s basketball team.”
As a proud partner of the University of North Carolina, Coca-Cola annually offers a variety of programs designed to refresh and excite its fans. These include consumer promotions and VIP experiences, product sampling and our proud support of the Coach Williams Fast Break against Cancer Breakfast.
“We are always thrilled to celebrate a national championship trophy right here in the Carolinas,” said Aimee Cox, Director of Sponsorship for Colleges and Universities at Coca-Cola Bottling Co. Consolidated. “We invite University of North Carolina fans to make the limited-edition Coca-Cola cans part of their celebrations with family and friends.”
Beginning the week of April 17, Tar Heel fans can visit participating local retailers to purchase six-packs of the commemorative cans, while supplies last.
Fans nationwide can visit ShareaCoke.com/teams
until April 14 to order single 8-ounce glass bottles of Coca-Cola, Coke Zero™ and Diet Coke® also commemorating the North Carolina national championship, as well as glass bottles featuring the North Carolina team logo or “Tar Heels” nickname.
Coca-Cola is an official Corporate Champion of the National Collegiate Athletic Association. About Coca-Cola Bottling Co. Consolidated
Coke Consolidated is the largest independent Coca-Cola bottler in the United States. Our Purpose is to honor God, serve others, pursue excellence and grow profitably. For 115 years, we have been deeply committed to the consumers, customers, and communities we serve and passionate about the broad portfolio of beverages and services we offer. We make, sell and distribute beverages of The Coca-Cola Company and other partner companies in more than 300 brands and flavors across 16 states to over 43 million consumers.
Headquartered in Charlotte, N.C., Coke Consolidated is traded on the NASDAQ under the symbol COKE. More information about the company is available at www.cokeconsolidated.com
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. # # #Media Contact: Brian NickVice President of CommunicationsCoca-Cola Consolidated 704-620-7792Brian.Nick@ccbcc.com